So Wrong, It's Right is the second studio album and major label debut by American rock band All Time Low. Following an unsuccessful showcase for Fueled by Ramen, Hopeless Records signed All Time Low in March 2006. They released an EP, Put Up or Shut Up, through the label in July of that year. After amassing 12 songs by January 2007, the band demoed some of them for Paul Leavitt. The group began recording So Wrong, It's Right in April at SOMD Studios in Beltsville, Maryland with producers Leavitt and Matt Squire. The band wrote five additional songs while in the studio. Following an acoustic tour in June, the band participated in Warped Tour, and "Dear Maria, Count Me In" was made available for streaming. After premiering a music video for "Six Feet Under the Stars", So Wrong, It's Right was released on September 25. The band spent the next three months supporting Boys Like Girls on their US tour.

In early 2008, a music video was released for "Dear Maria, Count Me In", which was followed by an appearance at the Soundwave festival in Australia in February and March. The group participated in the Alternative Press Tour, and appeared at The Bamboozle and Give it a Name festivals, between March and May. "Dear Maria, Count Me In" was released to radio around this time. In July, the band went on a headlining US tour, before taking part in Warped Tour. A deluxe edition of the album followed at the end of July, featuring acoustic versions of songs and music videos. In early August, a music video was premiered for "Poppin' Champagne" on MTV's FNMTV. Later in the month, the band took part in the mtvU Video Music Awards Tour performing at several Six Flags locations, before embarking on a US tour in October and November. "Poppin' Champagne" was released as a single in December featuring two different versions of the track.

So Wrong, It's Right sold 14,225 copies in its first week of release, charting at number 62 on the Billboard 200, as well as reaching the top 20 on several other Billboard charts. The album went on to sell over 180,000 copies by May 2009. "Dear Maria, Count Me In" was certified Gold and then Platinum by the RIAA in April 2011 and April 2015, respectively. So Wrong, It's Right was later certified Gold by the RIAA in May 2017. The album received a mostly positive response from critics, with several reviewers praising the album's pop-punk sound.