T-Series

Super Cassettes Industries Private Limited, doing business as T-Series, is an Indian music record label and film production company founded by Gulshan Kumar on 11 July 1983. It is primarily known for Hindi film soundtracks and Indi-pop music. T-Series is the largest music record label in India, with up to a 35% share of the Indian music market. As of October 2024, T-Series also owns and operates the most-viewed and the second most-subscribed YouTube channel, with over 278 million subscribers and 272 billion views. While best known as a music label, T-Series has produced more than 90 films, and is established a leading film production company of Hindi cinema.

Kumar, initially a fruit juice seller in Delhi, founded T-Series to sell pirated Hindi songs before the company eventually began producing new music. Their breakthrough came with the soundtrack for the 1988 Bollywood blockbuster Qayamat Se Qayamat Tak, composed by Anand–Milind, written by Majrooh Sultanpuri, and starring Aamir Kha… More